Wealth coach and best-selling author William R. Patterson appears on WTBQ 99.1 FM and AM 1110 to discuss the best wealth-building strategies for building your fortune in the midst of a historic global financial crisis.

William provides a fresh, highly-effective road map to financial and entrepreneurial success. Learn ways to protect your finances, generate multiple streams of income, and dramatically accelerate your path to wealth.

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What is the best way to get corporate sponsorship for events? - Diane C.

William R. Patterson says:

Here is a high-level overview of the fund-raising process that we use for helping clients acquire corporate sponsorship through Business Coaching.

1. Start with organizations that normally target your audience's demographic.

   To identify prospects:

   • Query your network for warm leads
   
   
   • Start with the obvious choices and those with deep pockets. Larger companies will generally have a section on their website that outlines their criteria and process for handling corporate sponsorships.
   
   
   • Get a copy of the local phone book in the area of the conference and approach the various listed companies in that industry.
   
   
   • Google search similar events and find companies that have previously participated as sponsors. If they only sponsor non-profits, then you will need to partner with a non-profit to pull off the event.
   
   


2. Be clear on the specific benefits for the sponsors
   
   
   • Have a realistic estimate of your promotional reach and expected attendance.
   
   
   • Even if you do not max out attendance for the event, if your promotions will reach thousands or millions of people through print, radio, or television, that can be a strong selling point for your sponsor.
   
   
   • A well thought-out proposal and marketing plan can help make up for a limited track record of promoting events. However, I strongly suggest partnering with those who have significant conference planning experience, resources, and connections.

Read More:
Here is a Step-by-Step Overview for
Obtaining Corporate Sponsorship

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"With William as my wealth coach, in less than 16 months, I have generated more than $70,000 and developed the skills and confidence to realize greatness." - N. Kali Mincy Editor Washington, DC

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"Thanks to William, I have been able to launch my new television show and support network for children with brain cancer. He showed me how to find everything I needed including local organizations, doctors and coordinators that would support my cause. The accountability the program provided was just what I need to take action on my dream and create a lasting legacy for my father who passed away from cancer. In the midst of many distractions, the BARON Business Coaching program lifted my spirits and kept me focused on my goals." - Audrey Fells Founder and CEO Preserving with Parker Richmond, VA

"In my first coaching session alone, William helped me automate my business and save over $2,000 and hundreds of hours of work. With his expert guidance and accelerators, in less than two weeks, I had my company formed, two income producing websites with hundreds of members, and a radio show to promote my cause. One of the BARON Coaching Program's accelerators was a letter that helped me secure a four-figure corporate sponsorship deal in 15 minutes. BARON Coaching is by far the best investment I have ever made." - Sasha Ottey Chief Executive Officer PCOS Challenge, Inc. PCOSChallenge.com

"It was exactly what I expected it to be. William is a genius. He had me extremely motivated and put me on the right path immediately. I am looking forward to building my brand using The Baron Solution strategies and taking over the market I serve." - Antoine Harden Top National Software Sales Professional Leesburg, VA

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6. Provides you with cutting-edge strategies, best-practices taught by industry leaders, and highly-effective marketing systems to generate more sales and income.
   
   
7. Equips you with the proper coaching, planning, training, tools, and partnerships to become more profitable, stable, and better manage growth.
   
   

BARON Wealth Coaching can help you quadruple the speed at which you reach your business and financial goals over planning yourself or other methods and programs.

Leverage #1 Wealth Coach William R. Patterson to help you quickly start or improve the profits of your business.

NO RISK $1,000 Product and 100% Money-Back Guarantee We are so confident that the BARON Wealth and Business Coaching Programs will help you increase your income that we offer a NO RISK $1,000 Product and 100% Money-Back Guarantee. If after your first coaching session, you don't believe the BARON Coaching Program will help you generate more income and grow your business, we will give a 100% refund plus allow you to keep over $1,000 in BARON Wealth and Business Training CDs for free.

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By William R. Patterson

Finding Believers in Your Mission
No one will champion your cause like a true believer in your product/service. Align yourself with those who comprehend the magnitude of what you are doing and will offer wholehearted support to your endeavors. Those who align themselves with you solely for monetary gain will often carry a short-term perspective that will conflict with your long-term business strategy.

Active Partners vs. Passive Partners
Are you looking for an active or passive interest holder in your business? Do you seek someone who will be involved in the day-to-day management of the company? Many entrepreneurs opt for passive partners to avoid having them encroach on the management of the business. If you elect active partners, it is important that they share the same vision, objectives, and ethics as your associates.

Smart Money vs. Silent Money
When pursuing financial partnerships, you have several options. You can choose investors that will solely provide financing, or you can partner with funding sources that will also offer guidance and help in strategic planning. Silent money could be the right choice if you have a seasoned management team and desire total creative control. However, if in both cases you will surrender the same amount of equity, it makes more sense to partner with investors who are well-connected and may offer advisory services.


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